Background

Headquartered in Atlanta, Georgia

Founded in 1996 by Thomas A. Freese, QBS Research, Inc. is the company that developed Question Based Selling™, and delivers QBS Methodology Training programs to client sales organizations all over the world.

With more than eighty years combined sales experience and over 200+ clients, QBS Research, Inc. is arguably the most impactful sales training organization offering customized training curriculums that are guaranteed to increase your company’s sales effectiveness.

In addition to having a network of certified QBS trainers spread across North America, QBS Research, Inc. now has an international presence with a new affiliate location that we recently opened in Dubai (U.A.E).

 

What I really wanted was a selling methodology that would increase my effectiveness and differentiate my value in every aspect of the sales process. That’s why I created Question Based Selling.”

--Thomas A. Freese

Our team of uniquely qualified QBS professionals all have extensive real world experience, with backgrounds in sales, management, coaching, and training, so they can customize and deliver the most valuable sales training programs your company has ever experienced.

QBS® is a registered trademark of QBS Research, Inc.

About the Author

Thomas A. Freese

The first time Tom Freese oversold his sales quota by 200 percent, everyone thought it was a fluke. When he did it again, they assumed it was just some sort of freak accident. Then, over and over for seven consecutive years, Tom not only exceeded his sales quota, he doubled it. Suddenly, his success in selling was more than a trend. It was a business phenomenon!

With more than seventeen years experience in the trenches of corporate sales and management, Tom packaged his unique approach into a proven sales methodology called Question Based Selling. Now, he works with companies all over the world showing salespeople how a question-based approach can exponentially increase their bottom-line results.

As founder and president of QBS Research, Inc., Tom has published three books on selling and is considered to be one of the foremost authorities on sales effectiveness, buyer motivation, and business strategy.

When Tom Freese is not enjoying his family in Atlanta, he is a dynamic speaker and highly sought after sales trainer who delivers content and strategy, as opposed to hype and fluff. After all, what’s most important is what happens after the engagement when your sales team goes back out into their respective territories to implement what they have learned.