The QBS Methodology is also available on CDs and Cassette tapes. Especially if you have a long commute to/from the office, this twelve-sided audio program may be just the thing that turns your unproductive time into a revenue generating experience.

It’s true that different people learn in different ways. While some people enjoy reading books, others learn better by listening to the author (in this case, Tom Freese) explain the core concepts of Question Based Selling in a high energy, anecdotal format.

As for content, please note that this recording is not just a book-on-tape. Rather, the QBS audio program is a reflection of the core material that gets covered in the “live” Two-Day QBS Methdology training, which includes material covered in each of the first two books, Secrets of Question Based Selling, and It Only Takes 1% to Have a Competitive Edge in Sales.

Note: The audio program includes content that is not covered in the books. Likewise, the first two books include QBS material that is not covered on the audio. Essentially, the books and the audio program were designed to complement each other as tools to explain and reinforce the implementation of the QBS methodology.

QBS Audio Program

Side 1: Introducing the QBS® Methodology
Increasing Probability & Decreasing Risk

Side 2: The PAS Positioning Model™
Re-engineering the Elevator Pitch

Side 3: Gold Medals™ & German Shepherds™
Double your Value Proposition

Side 4: The Herd Theory™
Leveraging Momentum in the Sales Process

Side 5: Conversational Layering™
Earning “the Right” to Engage

Side 6: Curiosity -- The Genesis of Every Sale
How to Entice Prospects to “Want” What You Offer

Side 7: Diagnostic Questions to Establish Credibility
To Engage More Prospects in More Productive Sales Conversations

Side 8: Escalate the Value of Your Sales Questions
…to Escalate the Value of Your Sales Conversations

Side 9: Solicit More Accurate Feedback
…and know exactly where you stand in the sales process

Side 10: Turning “Cold Calls” into “Lukewarm Calls”
Nobody likes cold calls. Familiarity Sells!

Side 11: How to Deliver High Impact Sales Presentations
How to Create a More Receptive Audience

Side 12: Closing More Sales…Faster
The Four Keys to Closing More Deals